What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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King Harald and Queen Sonja attend service at Sjømannskirken in London

Nov 16, 2025

King Harald and Queen Sonja attend service at Sjømannskirken in London

Nov 16, 2025

Nov 16, 2025

Latest Find

Featured

Lexy London Eliza Dress in Multi

Countess of Wessex, Dresses

Lexy London Eliza Dress in Multi

Countess of Wessex, Dresses

Countess of Wessex, Dresses

All tagged 5Sept24

Aquazzura Divine 85 Sandals in Black

Jun 21

Jun 21 Aquazzura Divine 85 Sandals in Black

Princess Eugenie, Shoes

Chanel Cap-Toe Slingback 90 Pumps in Beige & Black

May 22

May 22 Chanel Cap-Toe Slingback 90 Pumps in Beige & Black

Princess Sofia, Shoes

Sophie Habsburg Paloma Bag in Neutral

May 21

May 21 Sophie Habsburg Paloma Bag in Neutral

Countess of Wessex, Bags

Aquazzura Purist 85 Pumps in New Nude

May 6

May 6 Aquazzura Purist 85 Pumps in New Nude

Shoes, Crown Princess Mette Marit

Max Mara Albero Blazer in Ultramarine

Mar 8

Mar 8 Max Mara Albero Blazer in Ultramarine

Countess of Wessex, Outerwear, Queen Maxima, Crown Princess Mary

Dodo Precious Moon Charm in Rose Gold

Mar 3

Mar 3 Dodo Precious Moon Charm in Rose Gold

Princess Marie, Accessories, Bracelet

Dodo Precious Star Charm in White Gold

Mar 3

Mar 3 Dodo Precious Star Charm in White Gold

Princess Marie, Accessories, Bracelet

Dodo Granelli Bracelet in Black

Mar 3

Mar 3 Dodo Granelli Bracelet in Black

Princess Marie, Accessories, Bracelet

Emma Israelsson PPG Puzzle Necklace

Feb 24

Feb 24 Emma Israelsson PPG Puzzle Necklace

Princess Sofia, Accessories, Necklace

Carolina Herrera CH Leaves Earrings

Feb 2

Feb 2 Carolina Herrera CH Leaves Earrings

HGD Stéphanie, Earrings, Accessories

Charles Owen Halo Helmet in Midnight Matte/Rose Gold

Jan 7

Jan 7 Charles Owen Halo Helmet in Midnight Matte/Rose Gold

Zara Phillips, Hats

Goat Fashion Jubilee Dress

Sep 6

Sep 6 Goat Fashion Jubilee Dress

Crown Princess Mary, Dresses

Akris Chaya Plaid Jacket

Aug 9

Aug 9 Akris Chaya Plaid Jacket

Queen Sonja, Outerwear

Weill Tweed Jacket with Braided Trim

Jul 14

Jul 14 Weill Tweed Jacket with Braided Trim

Queen Silvia, Outerwear

Weill Tweed Straight Cut Skirt

Jul 14

Jul 14 Weill Tweed Straight Cut Skirt

Queen Silvia, Bottoms

Anine Bing Mylah Shirt

Jun 9

Jun 9 Anine Bing Mylah Shirt

Princess Sofia, Tops

Gianvito Rossi Ascent Pumps in Powder Pink

May 18

May 18 Gianvito Rossi Ascent Pumps in Powder Pink

Crown Princess Mary, Shoes

Animo Lageo Tailcoat in Navy

May 14

May 14 Animo Lageo Tailcoat in Navy

Zara Phillips, Outerwear

Halberstadt F Petite Letter Necklace

Feb 24

Feb 24 Halberstadt F Petite Letter Necklace

Crown Princess Mary, Accessories, Necklace

CravingFor Diamond Choker Necklace

Jul 13

Jul 13 CravingFor Diamond Choker Necklace

Princess Sofia, Accessories, Necklace