What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

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Grand Duchess Maria Teresa, Outerwear

Loro Piana Sloane Cape in Grey

Grand Duchess Maria Teresa, Outerwear

Jan 8

Jan 8 Acne Studios Large Face Logo Beanie

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Crown Princess Victoria, Hats, Princess Estelle

Acne Studios Large Face Logo Beanie

Acne Studios navy knit beanie features a large embroidered face logo patch and ribbed detailing, crafted from chunky wool.

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Worn by Princess Estelle on:

23 February 2024 - 12th Birthday Photos

Worn by Crown Princess Victoria on:

8 January 2024 - People and Defense Conference

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Feb 16, 2025

Loro Piana Sloane Cape in Grey

Feb 16, 2025

What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

Latest Blog Post

Latest Find

Jan 8 Acne Studios Large Face Logo Beanie

Acne Studios Large Face Logo Beanie

Worn by Princess Estelle on:

Worn by Crown Princess Victoria on:

Recently Added!

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What is a UFO? UFO stands for Unidentified Fashion Object and is how royal bloggers refer to pieces of which the designer is unknown. Our goal is to find all those UFO pieces- making them UFO No More.

Latest Blog Post

Latest Find

Jan 8 Acne Studios Large Face Logo Beanie

Acne Studios Large Face Logo Beanie

Worn by Princess Estelle on:

Worn by Crown Princess Victoria on:

Jan 8 Uniqlo Extra Fine Merino Ribbed Turtleneck Sweater

Jan 7 Massimo Dutti Rain Ankle Boots

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